Insights, trends, & tools for building better online businesses.

The END of PLPs

The END of PLPs

For two decades, the PLP (Product Listing Page) has been the engine of online retail. Paired with a standard companion,

The Creative Supply Chain is Broken

Creative Supply Chain

The Creative Supply Chain is Broken. (And why PathBreaker is the infrastructure that fixes it.) There is a silent crisis

Industry/domain knowledge is a key differentiator

Domain Knowledge

Every industry or end market has some unique qualities that it does not share with others. The demands of a

Brands interact with clients across 16+ channels

16 Channels

Brands engage with customers on “surfaces” (more commonly known as channels). Marketers want these surfaces to carry brand experiences that

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